Showing posts with label SEO Tools. Show all posts
Showing posts with label SEO Tools. Show all posts

Keyword research: How to analyze your Target Keywords?





Keyword research is one of the key ingredients that we must focus on before we launch a website. Our success will also depend on how well we researched our targeted keywords to compete with our competitors in our industry. Through keyword research, you will determine the average volume of visitors that a website can have in a month.

This will help you choose which the best keywords to target are, so you must intelligently choose your keywords or else, you will not have a chance to compete in your chosen industry. But how do you perfectly choose your keywords to properly implement a strategy that you will have to focus o in the long run? You can use free keyword tool of Google to help you decide which keyword to choose and use for your website. Although there are some other keyword tools available on the internet, I will recommend this Google keyword because it's free and everyone loves free.

Google keyword tool - This keyword tool is free for everyone to use. All you need to have is Google mail account to have access and use their tool freely as many and longer as you want. This tool has a feature of monthly query of global and local date being looked for in Google so this will definitely give you a reliable result.

Assuming that you have an access to their keyword tool, you should know what type/s of keyword you will target to make your website rank in search engines. Below are the types of keyword that you should analyze one by one to ensure that you will only target the keyword with a high search volume.

Long tail keyword demand - Long tail keywords are consisting of three or more combined words used by searchers. This type of keyword has few average amounts of visitors per month but this will guarantee you that people who used long tail keywords are obviously looking for something in particular. Also, these people are often converted into leads and clients that you will need to cherish and value as long as the business is involved.

Below is a quick illustration what your keyword research should look like:

keyword reasearch

Keyword – Your ideal keyword for your business
Category – Where your keyword is categorized
Location – Your target Geographic Location and language
Search Volume Ideas – How often your ideal keyword is being searched for locally or globally per month.

See image below for the results:

Keyword research


Short tail keyword demand - This type of keyword is definitely has a huge amount of search volume per month but unfortunately, this will not guarantee you that all of these visitors are looking for the same thing. For instance, someone searched for link building. Google is smart enough to figure out which type of results they will provide in SERP as the keyword used itself maybe looking for "link building guide, services, strategy or tool", Google then will provide all the details they have related to the keywords used by the user. So this determines that there is no higher rate of conversion here when it comes to short tail words.


Keyword research

As you can see, the results are combined phrased, exact and broad keyword combination and the average search volume of for the exact keyword is 18,000. However, the geographical target location is only U.S so this result could grow up in a much attractive numbers!

Deciding which and what keyword to focus on requires an in depth study to ensure that your business will lose its track towards success. However, this does not mean that keyword alone is enough will make you stand out in your industry as there are other ways to make a website rank in search engines. You need to put an extra effort get the attention of your target audience by providing them useful articles with your keyword/s included naturally to ensure that people will find your website easily. 

Tools SEO Basics For FREE Website Optimization





In the process of learning SEO you do, of course you need to know some of the tools that can help you to get the best optimization for your website. We can be sure 100% you will need this free equipment.
So we just see what basic tools that you can use for free on the internet in the process of SEO optimization of your website.

GOOGLE WEBMASTER TOOLS
If your aim to do the optimization of search engine Google, then surely you need to connect your site with Google Webmaster Tools. You need to learn how to connect your site with Google Webmaster Tools. For users of blogspot (or blogspot are turning to TLD, you have no need to register your blog, because it is automatically connected when you log into your blog account, you can visit Google webmaster tools page at https: // www.Google .com / webmasters / tools / If you know how to use Google's Webmaster tools, you will be able to monitor a lot of things from the development of your website. Call it a few important things below: 
Website Optimization


  • The development of your keyword position
  • Added keyword variations
  • Error in HTML
  • Message if there is a penalty
  • Error in Crawl (such as missing page 404)
  • Fetch as Google to see if your web pages can be crawled by Google
  • Entering sitemap to help speed up indexing
  • The number of backlinks, and
  • The selection of the search area, etc.
So start your website optimization by linking your website with Google Webmaster Tools. For a full guide you can googling HOW TO USE GOOGLE WEBMASTER TOOLS, because new article on this blog will be updated.

Pagespeed INSIGHT

It is a tool provided by Google to help you see if you have a web page loading speed is good. There was a big influence on the speed of loading web pages SEO you. Google implements a time limit for the crawl, so if your web page is too heavy, then your web page will not be crawled or not crawled overall (only partially) So please visit pagespeed insight in https://developers.google.com/ speed / pagespeed / insights / Simply enter the URL of the page you want to check and press enter, then Google will check the loading speed of your web pages. There will be input from Google to increase the load speed of your web pages. Surely this is in English, so if you do not understand the English language, then you can ask for help are capable of. But before you can make your own judgment whether it was needed or not. You can try to open a web page of your own, and if you are quite satisfied with the speed, then let it be .... As long as they can crawl very well, then you will not get any problem.

MOBILE FRIENDLY TEST

There is now more than half of searches done using mobile devices. You can lose a lot of search results if your website is not mobile friendly. Why did it happen? Because Google will forward the friendly car websites to search from mobile gadgets. If your gadget is not mobile friendly, then your ranking will drop in mobile search. To use SEO tool and check if your site is mobile-friendly that you can access inhttps://www.google.com/webmasters/tools/mobile-friendly/ Just enter your URL and let this tool to check a few moments. If your website is not mobile friendly, you can fix it, or change the theme that is mobile friendly, or ask for help to edit the theme of your website.

Seoquake

This is a browser addons for firefox and chrome that can help you to analyze the onpage very quickly. You can use the analysis to look at the title, meta description, headings, and many more. This tool also provides corrective feedback that you can use to improve your web page. SEOQuake provide very many parameters that you can choose to see the growth of your website. You can do the Googling for SEOQuake FIREFOX or CHROME SEOQuake to install this addons to your website. Or you can also Googling How to Use SEOQuake LATEST, because this article on my blog has not been updated, and SEOQuake today have been many changes.

UBERSUGGEST

If you are confused to find a wide variety of keywords for your article, then ubersuggest can help you get a variant of keywords that you can consider.Ubersuggest SEO tool whose use is very simple. You simply enter a keyword or short your niche, and then select the language or country, and this tool will do a search to give you an idea as many keywords as possiblePlease visit ubersuggest in https://ubersuggest.io/

ADWORDS KEYWORD PLANNER

To use this tool you must be logged into your Google account. Inside there is a choice adwords tools and in such tools exist KEYWORD PLANNER.This is a SEO tool that you can use to assess the potential traffic you can get. This is one tool that is essential if you want to measure how big your market potential of a keyword To understand more about keyword planner you can read the article HOW TO RESEARCH KEYWORDS.


GOOGLE TRENDS

If you use the keyword planner, then you will get keyword searches that have relatively stable over time. But there are some people who want to know what are the keywords that are the trend and become viral today. To know that you have to use Google Trends. When you're signed into Google Trends you'll instantly see what topics are busy at the moment. You can also enter a niche and do a search, and after that you can select the country of your optimization purposes. This is a very important tool for those who make the news website.

AHREF

It is a tool for backlink. Using this tool, you can relatively quickly know the growth of your backlinks and also the distribution of key words. This tool provides nearly all of the information you need such as number of pages, number of domains, the percentage DoFollow and nofollow, distribution of keywords, and also lost and found backlink. To use this tool you must create an account sebuat in ahrefs.com ---- -------------------------------------------------- - Tools free those on basically enough for those who want to develop a website properly. I build about 10 websites (other than the blog has been pretty neglected) and all master nichenya each only with simple tools on top ..... Of course the problem is how to use the tools in the upper right. You can googling for a while first, because the article updates of new tools above will be made. 

How to Index a New Website or Blog Within 5 Minutes in Google?





Every blogger or web owner always wants to index his/her website or blog in Google as soon as possible in order to try various methods to expose his/her blog like link building and submitting their website or blog in different search engines. However, maximum or not all the bloggers gets quick success in index his/her website and so keeping the fact I n mind, I’m going to share a method to index a new website or blog with 5 minutes in Google. 
The whole methods that I am going to share are divided into three parts or step. Here I have explained all these one by one: -

How to Index


HOW TO INDEX A NEW WEBSITE OR BLOG WITHIN 5 MINUTES IN GOOGLE?

Step 1) Adding a new website or blog within 5 minutes in Google

  •  First of all sign in to your Google webmaster tool using your Google account.
  •  Now a new window will open with an option of Add a site button.
  •  Click on Add a site button and enter the URL of your site or blog and click on to continue button. 

That’s it; you successfully added your new website or blog in Google webmaster tool.

Step 2) Verifying Your New Website or Blog in Google webmaster tool

The steps mentioned above are about how to add a blog or website in webmaster tool and in second step I am going to share the method to verify your site or blog. To verify your account, first of all open the webmaster homepage again and a list of sites which are added by you appears on your screen.

Now, click on verify option on the screen just below the list of the sites. Now, a new window will open containing different methods for verification of your sites. There are two options of verification namely recommended and alternate methods and in my opinion using alternate method is better than recommended as it just need a simple code insertion before </head>  section. But in case if your site is hosted on any server then you have to verify your site by uploading an html file as well.

Once you complete this step, then it’s time to click on verify button to verify your site. That’s you have provided your new site as well so proceed to next and final step.

Step 3) Adding A sitemap of your website in webmaster tool

>> To add a sitemap of your site to the Google webmaster tool then again open the homepage of Google webmaster tool. A new window will open in front of your screen and then click on add/test sitemap button.

Now in next page you have to provide the URL of your sitemap page which usually consists of XML codes. Now, provide the address of your sitemap page in the space. Once done click on ‘’submit site map’’ button. After clicking on sitemap button then you have completed the step and it’s time to move to the next step.

4) Fetch Your Website as Google

>> Open the Home Page of Google Webmaster tool and then it’s time to click on the desired site to see the dashboard of your site. Now, in dashboard click on crawl>> Fetch as Google…  You can choose and put the URL according to your choice means you can either use URL or you can insert all linked pages according to your choice. 

So, this is the best trick i have for you regarding how you can index your website or blog within 5 minutes in Google. If you like this post helpful then don't forget sharing this post among your social friends

SEM Rush Tool - 10 Reasons Why I Use it for Ranking my Website

1. Ranking Meter- Increased blog traffic


SEM Rush prepares a fresh ranking of all your web projects and websites in every 24 hours and you get to see your current rankings.
Overall ranking- It serves you with modified rankings of your web projects ( you can have several websites as projects in your account as per your monthly or yearly subscription plan). You get to know about the latest overall rankings of your websites everyday for different countries and different search engines.

Keywords level ranking- This is really an outstandingly great feature in SEMRush. It tells you everyday about the ranking positions of all of your keywords. You get to know which keyword went up or down and how much! It provides you all that in a listing format and you can see the results in ascending and descending orders. I mean, which keyword went up with highest percent increment and vice versa. You see then in green and red colors.

SEO optimization tips-  It tells you what pages of your blog you need to optimize and what are the errors and what kind of improvement you can do with them.

Visibility score and trends-  It is also a very useful feature for any website or blog. It tells you where your blog or webpage stands online in terms of overall search engine visibility score. Is your score improving or decreasing over the period of time? You can have a very clear clue about how your blog is faring in SERP's .


It’s a dream for every blogger to generate traffic for its blogs and nowadays this is not easy as there is a lot of competition in the internet industry. In such a scenario, this tool is like a boon for your site and can help you in improving blog traffic.


This tool will help you learn more about your competitors’ research, will show their traffic from organic search and ads keywords. By using all such information you can create your strategy and increase your blog’s traffic.

SEM Rush Tool

2. Social Media Analysis-


SEM Rush is a requisite to fulfill every need of your website. It helps in doing keywords research, keyword tracking, back links, audits, site audits, doing advertising research for PPC campaign, social media analysis etc.

This tool helps you to move ahead in the competitive social media world.

3. Niche Finder -



It’s a handy tool in helping you to decide your niche for you so that you can narrow down your work and can easily generate lots of traffic for your site or blog. It tells you about which type of keywords, pages, posts, and content of your blog is most dominant.

You get to know What kinds of keywords you should focus in and what your competitors are ranking in. It lets you know what kind of keywords to use more in your content by comparing it to the sites similar to yours!

Overall, it keeps you focused and informed about your niche. It saves you from being diverted from your main niche!   

4. Easy to Use-


SEM Rush is a very convenient tool and helps you in keeping track of your present along with the past ranking reports.

 The bloggers or site owners who are not familiar with this tool are not armed with the updated information regarding the most conducive keywords which can do wonders for you in generating lot of traffic and making your blog or site a hit among the visitors.

This tool keep you updated with the new keywords as the keywords which gave you benefits in the past may not work in present.

5. Detailed Information-


This tool is the answer for your every need regarding SEO and web ranking. It is a bundle housing all the detailed information about your websites which gives you go-ahead in making changes as per the requirements and needs.

6. Performance Measure-

SEM Rush helps you in knowing the actual scenario of your site. Through this tool you will get an insight of the traffic overview screen which will help you in knowing about the actual traffic which you are getting through organic as paid channels.

This result will give you a systematic position about your site or blog performance with respect to your main keywords and your ranking through SEM Rush.

SEM Rush makes you became an active master towards every minute decision which you take for your blog and bring pleasant changes in the site and this will lead to success of your site and blog.

7. Advertising-

This tool provides you the paid advertising prospects. SEM Rush offers you an easy and better way to advertise for your site or blog by connecting you with the companies based on the keywords, you want to rank. You get to see who is spending how much on a particular keyword and you can have a good idea about how and what to invest in your paid advertising campaigns

This tool helps you have ideas to generate paid traffic without hurting your budget by paying hefty charges.

8. Preview Facility-

With the help of SEM Rush you can trace the actual ranking scenario of any website or blog before you think to make a guest post there. Nowadays, guest blogging is one of the best tools to generate traffic for any sites or blogs.

As we all know, Guest blogging is an art which if practiced in an intelligent manner will yield you great results and helps you making your site and blog a success.

But sometimes you encounter the the sites and blogs that use unethical ways to change their real authority stats. If you get backlinks from these pseudo high page rank or authority sites then this may mark a negative impact on your own blog or site. This is very SEMRush comes in as a handy tool to determine the real essence of any web property.

So, by using this tool you get a real chance to review or research a blog before making any advancement for getting a backlink from it.

9. Positive Feedback-


There is a penalty if you practice Black Hat SEO practices, in this you have duplicate content, invisible text and stuffed keywords, links from sites with non-relevant content and SEM Rush comes handy during this scenario as it helps you generating new keywords, keeps you updated with the fresh content and other benefits.

SEM Rush will change your situation and will make your blog as lively as you actually want it to be. This tool helps you in following White Hat Strategies that are having relevant content well labeled images, relevant links and references and unique and relevant page titles.

This will help you in generating positive feedback for your blog and sites.

10. Competition Awareness-


One of the best ways to be ahead of your competitors is to have all the important web ranking information about them. You should be aware of all the strategies and rankings of your competitors so that you can also plan your moves according to this.

Through SEM Rush you can enter the certain websites for locating the competitors and this will give all the information by going to Domain analytics followed by choosing organic research and then competitors.

These relevant uses of this tool will help you generate traffics for your site and will make your site or blog a success.

Growth Hacking Strategies To Grow Your Blog Exponentially





Growth Hacking has become a buzz; especially in the startup world.
If you are wondering what the heck growth hacking is, I'm here to help you.
Growth hacking is a blackhat technique, where you hack other WordPress blogs and insert your links to other sites, for getting links and hack your way for online success. - Wrong!
Growth hacking is using all the marketing and promotional strategies to solely grow your blog. This process is carried out by people known as Growth hackers, who make use of traditional marketing and analytical skills to help a business or a venture grow exponentially within a small timeframe. This growth hacking process has been proved to work like a charm to grow up a startup towards the top of the pyramid; fast.
Growth Hacking Strategies
Startups hiring good growth hackers for their growth is a dirty little secret.
For growth hackers, "Growth is their true north".
Need an example for typical growth hacking, huh?
Here it is.
Growth Hacking has become a buzz; especially in the startup world.
If you are wondering what the heck growth hacking is, I'm here to help you.
Growth hacking is a blackhat technique, where you hack other WordPress blogs and insert your links to other sites, for getting links and hack your way for online success. - Wrong!
Growth hacking is using all the marketing and promotional strategies to solely grow your blog. This process is carried out by people known as Growth hackers, who make use of traditional marketing and analytical skills to help a business or a venture grow exponentially within a small timeframe. This growth hacking process has been proved to work like a charm to grow up a startup towards the top of the pyramid; fast.
Startups hiring good growth hackers for their growth is a dirty little secret.
For growth hackers, "Growth is their true north".
Need an example for typical growth hacking, huh?
Here it is.
Growth hackers at Dropbox are very smart; even their smartphones shied away. Back in around 2010, DropBox was yet another struggling cloud storage company. They've got less capital to invest in traditional marketing and advertising, and moreover, they knew that retro-kinda advertising sucks at getting results.
At that time, the sole goal of Dropbox is to expand their user base. The number of customers who signed up for their limited free storage measured their growth. The guys at Dropbox adopted some of the most effective growth hacking strategies to take Dropbox to the next level.
They introduced a "referral program". According to this, if you are a present Dropbox user, if you refer your friends about Dropbox, both of you guys get 500MB free additional storage upon your friend's storage. This strategy alone increased the growth rate of Dropbox by 60% and set them apart from their cloud storage competitors.
In blogging and internet marketing, you are your own boss, you are the creator, and you should be also your growth hacker.
So, get ready!
In this post, I will present you some of the excellent growth hacking strategies that you can adopt in your blogging career to increase your traffic drastically.

Repurpose your content

Repurposing the content is nothing but reformatting the blog posts that you've published already on your blog posts, and promote them on other networks.
For example, you can transform your blog posts to slides, infographics, videos, and also podcasts. It's nothing but help reaching your content to the audience of different networks.
I've already covered about repurposing blog posts in one of my previous blog posts.
After repurposing your content on different platforms, make sure you include a linkback to your blog post. If you publish a YouTube video on your blog post content, then make sure you include a link back to your original post in YouTube video description.
It's just like leveraging your original content, by repurposing the content on various platforms, and driving traffic back to your blog.
When you use this strategy properly, it has the potential to drive highly targeted visitors to your blog and grow your email list.

Do offline promotion

Recently, I've been into training industry. I train people on how to start a blog and also lead them deep into internet or digital marketing world. I was astonished that, the day after I arranged a training session, I saw a huge spike in direct visitors to my site.
These types of offline promotion works very well in improvement of direct visitors to your site.
If you are struggling to conduct training sessions or establish networks, you can make use of MeetUp.com. It helps you reach people and arrange meetings who are like minded and interested in the same domain as you. Or alternatively, you can join any other existing meetups near you, and get in touch with the group.
Offline promotion is necessary for building your personal brand, growing your business, and gaining backlinks to your site. It also helps you unveil new opportunities to grow your business.

Boosting social signals

Here are some of the bulletproof growth hacking strategies to boost social shares on every blog post your publish.
  • Include click to tweet quotes and share-worthy texts in your blog posts.
  • Include social share buttons on your latest blog post at the bottom of your newsletters. As your blog subscribers are loyal readers of your blog, they more likely share the latest blog posts when you ask them to share the latest blog posts in your newsletters. Most of the email marketers don't use this strategy. I've been using this strategy more recently and gaining good results.
  • Make use of scroll triggered social share buttons, that will automatically show up when your blog visitors finish reading your blog posts. They drive great results than any other format of displaying social share buttons.
    Make use of social locker plugins to unlock content only when sharing the content with one of their social media site's followers.

    Make use of email lists for better ROI

    All blog subscribers are not interested in every product or content you are promoting. In order for your newsletters to reach highly targeted people, and people who likely be interested in your content, you should learn to make use of your lists properly.
    Create multiple lists for your blog subscribers. For example, I have lists like GBT - Link Building, GBT - WordPress, so on...
    So whenever I am pitching a new product related to WordPress, I only send those newsletters to my WordPress email list. By this I increase the open rates,decrease unsubscribes rates and indirectly increase my email marketing ROI. By this, I won't bore my other email subscribers who aren't interested in WordPress related stuff.
    Make use of content upgrades, like offering an ebook, cheatsheets, goodies, to build your email lists.
    Above is the content upgrade example from Authority Hacker site, that I follow daily. On their Clickbank related post they have added affiliate related content upgrade to boost their email list that contains all the people interested in "Affiliate marketing".
    This is only one example. Many of the popular sites are also using the same strategy for collecting more emails.
    I highly recommend you to create multiple lists on your email marketing software, and build the lists on relevant category posts on your site and get your blog subscribers listed under separate interested lists/groups.

    Make use of Facebook Pixel

    If you make use of Facebook ads to grow your email list, you can easily make use of Facebook retargeting and increase the results you get for the money spent on advertising. You need to install the Facebook retargeting pixel code to your blog. There, the Facebook tracks all the visitors to your blog. Now you need to create a custom audience targeting the people who've visited your blog.
    Now, the ad you create will be served to only those people who've previously visited your site. With this, the audience is more likely subscribe to your blog and response positively to your Facebook ad. ROI will be increased by over 400% if you use Facebook retargeting properly to grow your list and traffic.
    You can also use Facebook Pixel code on landing pages to again target your prospect clients on Facebook via ads and convert them.
    At maximum, Facebook is able to track the visitors who visited your blog from last 90 days with the help of browser cookies. The users who clear their browser cookies will not be tracked.
    This is one of the least known strategies to skyrocket the ROI when using Facebook advertising.

    Get additional search traffic using these strategies

    If you want to increase the organic traffic to your site easily, there's one bullet-proof method. It's just like driving traffic from the keywords you are already ranking for.
    How do I do this?
    For this you need to go to Google Analytics, there unlock the keyword data by integrating it with Google Search Console keyword data.
    Now you need to search for the keywords, that you are already appearing in search results (have more impressions but fewer clicks). Now grab all those keywords and head over to the respective blog posts and optimize for the new keywords. By this, you make already existing blog posts semantically-rich and also drive additional traffic to your site.
    If your content is not relevant to the keyword you are ranking for, then it's time to add relevant content to your content and sprinkle some related keywords for it to rank for lateral search terms.
    This is one of the less-known growth-hacking strategies for increasing the traffic of a blog.

    Strategic guest blogging

    Guest blogging helps your blog to grow greatly. It's a no-brainer. Being a newbie, posting articles on other popular blogs carry more value and offers great ROI than posting on the own blog.
    Here's the strategic way.
    • Mention other influencers in your guest posts. It instantly creates your rapport with them.
    • In your author bioline, include a link to your email newsletter landing page or a free trial for your product.
    Many of the bloggers use guest blogging solely for backlink building purposes. But they don't know that guest blogging can also be utilized as a secret weapon for list building and increasing sales of a website.
    Another strategy that many of the folks around the blogosphere following are that they publish expert roundup posts on guest blogs. Bam! That's a huge network and credibility booster.